Business of world Essay Example | Topics and Well Written Essays - 2000 words

Business of world - Essay Example The fruit is from Dry Creek, Russian River, and Napa/Carneros and most recently, Anderson Valley is all from vineyards owned by the Caranos but with success comes growth. Winemaker Aaron Piotter explains that Ferrari- Carano has outgrown in Healdsburg. While white wine production continues at the original winery, Don and Rhonda looked to the future and decided to purchase land in the surrounding hills of Sonoma. Dashing red wines are not new to the portfolio; several have been introduced over past years, such as Ferrari-Carano’s Meritage blend Tresor and its own version of a Super Tuscan, Siena. However, it was time to expand, so a new winery was built specifically for red wine production in the heart of the Caranos’ latest estate, atop a mountain above the Alexander Valley near Geyserville. Piotter dedicated his time and energy to production at this new state-of-the-art facility, hence leading to his daily success. Piotter, on his visit to Los Angeles, told The Tasting Panel that they called their new label â€Å"prevail†. The lush, concentrated mountain fruit comes from two distinct ranches and goes into two sibling wines. Prevail West Face is from Look Out Mountain, a blend of 70% Cabernet Sauvignon and 30% Syrah, grown in deep, nutrient-rich soils. The 2004 Prevail West Face possesses vibrant blackberry fruit, with notes of cardamom and black pepper that lingers through the finish. Prevail Back 40 is named for the 40-acre block of vineyards way in the back of RockRise Mountain. Dark berry, caramel and sweet vanilla persists on the palate of this 100% Cabernet Sauvignon. Ferrari-Carano Winemaker Aaron Piotter originally worked with Sangiovese production in the late 90s at Sebastiani. Piotter notes that there was not much of those varietal in California then, and the deficit could not probably be resolved. He further added that It was a difficult grape to help craft into a substantial wine. However, they also find it quite elegant, so the y came up with a blend called Siena. Sangiovese has leaned on a pillar of structure from Malbec, whose Ferari-Corano’s latest project is Prevail, a fitting name for mountain reds. The blend for the 2005 Siena, Sonoma County, is approximately 75% Sangiovese, 25% malbec. Nevertheless, Pinot Noir is on the horizon, with a new estate vineyard project in Mendocino. Piotter explained that they realized that their property in the Russian River and Carneros was well suited for Chardonnay, but not to Pinot Noir. He said that they had great luck in the Anderson Valley; they were near the ocean at their 2,000-foot elevation at Sky High Ranch, where his colleague, Sarah Quider, their winemaker for white wine, Pinot Noir and dessert wines, had made some beautiful Pinot’s from that estate. The new Ferrari-Carano Pinot is awaited to be sampled in its first vintage, which goes to bottle this spring. Question2: Discuss a specific company’s issues relative to violations of a law protecting employees such as the Equal pay Act, the Civil Rights Act or the Americans with Disability Act. Ethical business conduct and compliance with applicable laws and regulations are fundamental aspects of Sony’s corporate culture (Sony 3). To this end, Sony has established a Global Compliance Network comprised of the Compliance Division at the corporate headquarters, a global compliance leadership team and regional compliance

Concepts of Supply and the Elasticity of Demand Essay

Concepts of Supply and the Elasticity of Demand - Essay Example Due to the fact that the market for many goods and services has a very inelastic price elasticity of demand, the actual level of demand that consumers express bears little relation to the price that is being offered for the commodity.   This particular graph is indicative of an elastic demand curve. It is important to bear in mind that the demand curve is not steeply sloping; rather, it exhibits a gradual decline as the price fluctuates. Naturally, determinants such as consumer time horizon will greatly impact the total elasticity that is represented in the above representation by elongating and flattening the demand curve as a result of the fact that the consumer believes that the cost is likely to change within the near future. Similar changes to the demand curve will also be noted if/when changes to the consumer’s income are noted and/or if the availability of substitutes weakens or strengthens the demand that has hitherto been illustrated.   Similarly, â€Å"cross-price elasticity† is a term that is used to measure the responsiveness of the demand for a given good to the change in the price of a competing good. This level of change is given as a percentage point and is derived as a function of measuring the percentage change in the price of the secondary good/commodity. As a quick example, if the price of shipping were to increase by 10% and the price of the finished good itself were to decrease by 25%, the following formula would be used to calculate the cross-price elasticity of the given good: -25/10= -2.5. In this way, the reader can see the level to which competing goods/commodities play with relation to the elasticity of demand for a given product within the marketplace.